Stop treating your website like a brochure!
Do you have a receptionist / assistant present at your clinic or office whose sole responsibility is to talk to customers and make them feel at ease while they wait for you?
Then why is your website—your most visible digital property, silent when someone walks in?
People Are Landing on Your Website. Then Leaving.
Let me tell you what’s actually happening.
Someone clicks your ad or finds you on Google. They land on your site. They scroll. They don’t find what they’re looking for. They leave.
No booking. No contact. No engagement.
You just lost a potential patient, client, or customer. And worse? You paid for that click.
A Beautiful Website Isn’t Enough
You might be thinking, “But we spent a lot on our website. It’s clean, it’s mobile-friendly, it has all the info!”
Cool. So does everyone else.
Design alone doesn’t convert. Information doesn’t engage. People need guidance.
Imagine walking into a Doctor’s clinic and no one greets you, no one asks what you need, and you have to find your way around alone.
That would be so confusing! Nobody will visit that clinic again!
That’s what your website is doing right now.
What Would a Website Receptionist Do?
Glad you asked.
Here’s what it should do:
- Greet every website visitor with a comforting message!
- Answer first-level of users’ questions (services, pricing, availability, queries about other info available on your website’s articles)
- Help people book appointments or understand which service is right for their needs
- Qualify leads into those most likely to use your services, so your team isn’t wasting time on “just curious” browsers
- Collect feedback, comfort users, and even flag urgent queries so you can be more effective at your job
And all of this – without your users having to wait for their turn. Everyone gets your digital receptionist’s full attention instantly, every time!
“But We Have a Contact Form”
No. Stop.
That’s like putting a suggestion box at your clinic entrance and calling it customer service.
People don’t want to fill forms and wait. They want answers. Now.
They want to know they can trust you before they share their information with you.
A good chatbot receptionist will give your users exactly that—a sense of being heard.
Once they feel heard, even if the users don’t buy your service this time, the next time they need something, they’ll prefer coming to your website than even searching on Google!
Isn’t that why you created your website in the first place?
Our case-study
One of our early clients – a fertility clinic had over 12,000 monthly visits. Guess how many actual inquiries they got?
Under 2%.
Once they integrated our chatbot receptionist on their website and whatsapp, that number jumped 5x! Without changing the website. Without spending more on ads.
Just by allowing BeyondChats to deliver an amazing experience to their online visitors.
Click here to read more about the clinic and how they benefitted from partnering with BeyondChats.
Here’s What You Should Do
Look, you don’t need a 10-slide pitch to convince you. Just open your website and ask yourself:
Would my users have a great experience if there was an experienced chatbot receptionist to greet them and guide them?
The answer is almost always—YES!
So, here’s your action plan:
- Add BeyondChats’ smart chatbot receptionist. It takes less than 2 minutes to get started!
- Track your ROIs—bookings, leads qualification, users’ experience
- Reap the benefits of having a GREAT receptionist on your website and whatsapp!
Start there. Measure results. Iterate.
4 Comments
So true! Not having an interactive element like chatbot on a website significantly reduces traffic retention.
Every site should have an anime receptionist 😂.
Never saw websites this way—eye-opening! 👏
Loved this blog because it finally says what most people miss. The “suggestion box” line was so true 😂.